This British stand-up upstart has some intelligent material on class, gender and generation, but he’s let down by an undisciplined approach and poorly researched local observations.

Are you man enough to chew 5 gum? Well, are ya? Prods wimp in pigeon-chest. Wrigley's blows us away with its 'Stimulate Your Senses' campaign.

You might think high-pitched shrieks aren't especially manly, but in the third of our four-part series, we examine the unexpected things Michael Jackson's non-verbal vocalisations reveal about gender.